After a ababy was born on July 11th (7/11) at 7:11 p.m. weighing 7 pounds and 11 ounces, 7-Eleven gave the family $7,111 towards a college fund for her. Baby J’Aime Brown shocked parents Johntez Brown and Rachel Langford with her coincidental timing. Once news of the baby caught on, the couple planned to alert the company of the birth. Now the convenience store company confirmed it is donating to a college fund for the St. Louis newborn. “After catching wind of the incredible news, 7-Eleven decided to pledge $7,111 to the newborn’s college fund to honor her entry to the world,” it said. “Along with this pledge, the brand has also provided the family with diapers, 7-Eleven onesies and other newborn goodies to help her parents along the way.”